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💡 WEEKEND NEWS. Elon Musk continues to plunge Twitter into chaos. Former WashPost media columnist launches a newsletter. The Athletic has a new leader.
The fall of Twitter:
😬 The world's largest media buyer Omnicom advises its customers to "suspend activity on Twitter" because of «brand safety risks» / The Verge
🤨 Another largest communication agency, Group M, also warns its clients about the risks associated with advertising on Twitter / Digiday
🤡 Twitter marked a Mediaite article criticizing Elon Musk as "spam" with an "unsafe url." However, a few hours later the mark was removed / Mediaite
Opinion: "I don't want to be on platforms that will verify me as a user" / MediaPost
What else:
💁♀️ Former Washington Post media columnist Margaret Sullivan launches a newsletter on Substack about "what's wrong with the press and how to fix it" / Media Maelstorm
⚽️ Washington Post Managing Editor Steve Ginzberg will lead The Athletic sports publication, which NYT bought in 2022 / Semafor
🤔 The editor-in-chief of Insider has so far slowed down with the implementation of his plan to shift articles of more than 60 authors behind the paywall. The reason — a journalists’ union doesn’t like it at all / AdWeek
🏆 Sports edition Bleacher Report launches a series of satirical animated videos about the World Cup in Qatar, which begins on November 20 / Digiday
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Interview: Nobel prize laureate — journalist Maria Ressa believes that in 2024 "democracy may fall into the abyss" / Guardian
BY MediaMedia ☮️
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