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We at HSE GSB are living through a week of sustainability and ESG. And here is a reading worth checking while talking about sustainability https://hbr.org/2020/10/startups-its-time-to-think-like-camels-not-unicorns Short summary: Covid-19 and the global recession it has caused have us all girding for a long period of extremely challenging conditions in the global market. This situation is uncharted waters for the traditional Silicon Valley startup model, which is geared toward fast growth and creating “unicorns.” Instead of the unicorn, the camel is the more fitting mascot. Camels can survive for long periods in extremely adverse conditions. Startup camel enterprises offer businesses in all industries and sectors valuable lessons on how to survive and grow in adverse conditions. They do this with three strategies in mind: they execute balanced growth; they take a long-term outlook; and they weave diversification into the business model.
#sustainability #unicorns #camels #growth #businessmodel
BY MIM - Master in International Management

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