When a business faces a decline in sales, experts suggest prioritizing the loyalty and satisfaction of existing customers rather than solely focusing on acquiring new ones. How to turn your existing customer base into a valuable source of income? Read in the new article — on ZorbasMedia!
Younger generations are increasingly gravitating towards video games, especially mobile games, as their preferred social platforms. With a strong preference for gaming on mobile phones, Generation Z, Millennials, and even the Alpha generation are at the forefront of driving the evolution of mobile games. In our latest article, we delve into the world of social gaming, exploring why it holds such appeal for youngsters. We also examine their motivations within the gaming world and provide insights on effective monetization strategies. Don't miss out on this engaging read — on ZorbasMedia!
If someone from our team sees such a gag on the street, he/she always drops it in the general chat to make all colleagues laugh. But if we move away from the joking manner and look at this approach from a professional point of view, it clearly shows the technique of ambush marketing. What? You haven't heard of it? Then run to read the article on this topic — on ZorbasMedia!
Sometimes even the most promising product does not reach its target audience. It's all most likely about the wrong strategy. Pay attention to the Go-To-Market approach and sleep well knowing that you have everything under control. Learn how to apply GTM in practice on ZorbasMedia.